The Border Target Operating Model is the UK government's framework for sanitary and phytosanitary checks on imports into Great Britain. For fresh produce it sorts plants and plant products into high, medium and low risk categories.
Most fresh fruit and vegetables are medium risk. For these, the importer needs a phytosanitary certificate from the exporting country, a pre-notification on IPAFFS before arrival, and the consignment may be selected for documentary, identity and physical checks at a Border Control Post.
A small group of fruits — bananas, pineapples, coconuts, dates and durians among them — are exempt from the phytosanitary certificate requirement, though they still need a customs declaration.
For EU produce, which was previously checked only lightly, the rules were phased in during 2024 and 2025. That means Spanish, Dutch and other EU consignments now carry more paperwork and inspection charges than before Brexit.
What it means for small buyers: every consignment carries fixed costs — certificates, pre-notification, inspection fees and clearance. Spread over one pallet they hurt; spread over twenty they are manageable. This is one of the strongest arguments for pooled imports.
Rules change. Always check the current guidance on GOV.UK and the Defra Plant Health Portal, or ask us for the latest position on your product and origin.
